Candace Victoria Mitchell is a pioneer force at the intersection of technology, entrepreneurship, and purpose-driven innovation. Beginning at the start of establishing the Atlanta tech ecosystem, Candace’s journey as a computer scientist, visionary entrepreneur, and change agent is marked by a profound commitment to transforming loves, business, industries, and communities.

As the Founder & CEO of MYAVANA, a groundbreaking beauty tech company, Candace pioneered a new market segment of personalized hair care and spearheaded a revolution in the haircare industry.